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Career Area: Marketing, Sales and Service
Program Number: 40-204-CG
Credit Program

Wisconsin Technical College Marketing Media Programs

Explore marketing and web design basics to communicate effectively with customers. Learn to use product, price, promotion and distribution strategies to sell goods and services to key customers. Design webpages using the latest software, and develop cross-media strategies using social media, public relations and traditional advertising to attract new customers.

  • Learn, develop and practice skills used in developing digital marketing plans and marketing plans targeted toward businesses.
  • Explore best practices in digital, social and web design through activities and projects.
  • Increase your knowledge and skills through advanced web design concepts.
  • Use web development tools along with Adobe Illustrator and Photoshop to design and create content for the web.
  • Some credits earned in this program may be applied toward associate degree programs in the Marketing and Graphic Communications areas.
Marketing Media Pathway Certificate
Waukesha County Marketing Media at Waukesha County